Pravada private label skin care can finally make your dreams of seeing your own brand, on your own products, a reality. Our private label skin care products are the perfect solution for luxury spas and retailers of all sizes looking for a simplified method to develop and introduce their own line of natural, custom skin care.
By offering low minimums on a wide range of naturally derived and organic based skin care formulations which can be customized with natural essential oils and fragrances, quality packaging, and beautiful labels, your own line of custom cosmetics or spa products is within your reach.
Made with natural ingredients
Our natural skin care line, with over 80 products, is made with naturally derived and organic ingredients, never tested on animals.
It’s easy to get started
Our product experts are trained to take the mystery out of private label and will guide you through the process.
Get our catalogue
Our product catalogue provides in-depth information on our entire product lines and services.
Launching your own suite of skincare products can be an exciting endeavor. But, like any new business venture, the path to sustainable success can also be fraught with difficulties. Before you dive into the world of selling private label skincare, here are four things you need to know.
Branding is everything.
A brand is more than just a name. It can be a logo, specific colors, even a slogan. Many different elements go into making a brand memorable to consumers. Each of these elements should contribute toward reaching your target audience and turning them into loyal customers. All industries, including private label cosmetics, should consider the finer details of their brand in order to elevate the products for the benefit of the entire business.
One thing to keep in mind when creating your brand is that many private label manufacturers will only cover product manufacturing, packaging, and graphic design; they cannot assist you with branding. Therefore, it is important to have a clear understanding of what you want before seeking a consultation. Do your research on what is successful, examine the brands of your competitors (both big-name and private label), and then start iterating.
Defining your vision takes more work than you’d think.
Where do you see your company in a year? In five years? In ten? Will you offer a full range of products, or start out with one or two and build on it as time goes on? Are you committed to selling only organic private label skincare products? Similar to the branding stage, it is important to fully realize what your greater vision and goals are. Taking time to work out the big-picture will not only help you stick to a firm foundation of ideals but will help you stay true to them when challenges arise.
Your goals may change over time, but it is helpful to always ask questions such as the ones above. And do not hesitate to get professional help: sometimes an extra pair of eyes can help you see where things may be straying from the original vision. For example, when working with Pravada to launch your line of private label skincare products, we strive to maintain your vision and goals at all costs.
Lay out your budget and timeline in advance.
This should be a no-brainer, but to ensure financial stability, you must be able to determine whether your new line of private label cosmetics will yield income for your business. Not only that, but you should have a plan beyond the initial launch of your products. You need to develop a plan months, even years, in advance so that you are not scraping by.
Not a financial guru? Not a problem. Private label manufacturers may discuss budget during consultation. Pravada makes this a priority whenever meeting with clients, as we want to ensure you are financially prepared for the future.
A consultation with a trusted private label manufacturer can give you the competitive edge.
While you might be tempted to start your endeavor all on your own, there is something to be said about seeking help from professionals who know the private label skincare industry inside and out. Pravada provides a free consultation where we offer our expertise as industry professionals. We discuss your brand, vision, timeline, goals – and, yes, your budget – as a means of preparing you for success. As part of our process, we also cover product manufacture, packaging, and labelling.
Interested in working with us? Contact us, and we will show you the simplified way to get started with your own line of private label cosmetics.
We are pleased to introduce a variety of new toners and mists for all skin types – perfect for your line of Private Label skin care!
Toners have SO many amazing benefits for all skin types. A key component to any skin care routine that many busy women started to skip over! Today toners are, once again, gaining in popularity. Here is a summary of just a few of the benefits of toners.
~Clean residual makeup/sunscreen/daily dirt
~Remove dead skin cells
~Even out skin tone, resulting in a healthy smooth texture to skin
Toners are extremely helpful and super necessary for those who are oily or have acne-prone skin. They are also a good way to make sure you get all the makeup, sunscreen or heavy products off your face after washing. A good toner will also help to rebalance the pH level quickly after cleansing. If used with a cotton swab toners have the opportunity to remove any dead skin cells and then help hydrate complexion. They help to even out your skin tone, give your skin a healthy texture and smooth.
The Advanced Rose Water Hydra-Mist delivers immediate and lasting hydration to skin and improves overall tone. This delicate toning mist is made with exotic, Lebanese Rose and Chamomile water, along with soothing aloe, balancing witch hazel, and plant-based glycerin for skin-plumping moisture. Revived and glowing, skin is better prepared to receive the full benefits of serums and moisturizers. Can be used throughout the day as a refreshing mist. Appropriate for use on all skin types, especially dry or mature.
The Cactus Toning Water is a refreshing boost for your age defying skin care protocol. Formulated with firming and toning DMAE, this hydration mist works over time to prevent sagging skin. Prickly Pear extract is rich in Vitamin E, to maintain skin’s moisture barrier and elasticity. Desert cactus flower extracts, including Agave and Dune Primrose, are rich in amino acids and vitamins A, D and K- essential for overall skin health and vitality. Skin is left feeling softer and radiant with improved texture.
Enhance your skincare protocol with a boost of antioxidants from the start with the Super fruits Antioxidants Defense Mist. This nutrient-dense facial toner contains tropical and rainforest fruit extracts, including Starfruit, Kiwi and Pomegranate to fight skin-aging free radicals. The unique extract blend is married with Vitamin A, C and B to promote overall skin health. Nourishing Aloe and plant-based Glycerin promote hydration and maintain skin’s elasticity.
This gentle and soothing formula is wonderful for all skin types, infused with hydrating Cucumber water, and Brightening Watermelon extract. Skin is left softer and smoother with the help of clarifying Witch Hazel and White Willow Bark extract.
The Bamboo Sake Clarifying Essence is a lightly hydrating toner formulated to brighten and balance oily types. Antioxidant-rich Bamboo extract works to lock moisture and strengthen skin while soothing irritation and sensitive skin. Sake and Vitamin C brighten dark spots and dull skin tone for an even, radiant complexion. Skin is left feeling soothed, balanced, and prepared to receive the full benefits of serums and moisturizers.
The Marine Complex Hydration Mist delivers nutrient dense Red, Black, and Blue Green Algae extracts, replenishing essential vitamins in one easy step. Atlantic Sea Salt and White Willow Bark extract naturally detoxify the skin. Organic Aloe leaf juice and Hyaluronic Acid draw in lasting hydration for soft, supple skin.
What is private label skincare?
The concept of private label skincare involves selling high quality products to customers in a way that is cost-effective for your business and true to your vision. It allows you to forgo working with suppliers of name brand products in favor of creating your own customized skincare products, thereby increasing trust with your customers and building your business’s reputation as a trustworthy vendor. To be effective, retailers such as yourself must work with a trusted product manufacturer who will provide you with good products, a quick turnaround, and fair pricing.
How does it work?
Private label cosmetics is a multi-part process. It begins with choosing a manufacturer that you believe would best meet your needs. No two businesses will have exactly the same needs; that’s why it’s critical to choose a manufacturer that will be a good fit. Once you’ve made your choice, you should communicate with their team to ensure the best service possible. The typical process looks like this:
- Consultation. Discuss your private label skincare project with the manufacturer. Take care to outline everything from timeline to goals, vision, and budget. You should get a sense of where the partnership will set you on the path to achieving your goals. Be advised that there may be a consultation fee.
- Product evaluation. Typically, manufacturers will offer a large selection of skin care products to be private labelled according to your design. At this stage in the process, you can often order samples to ensure the product you plan to sell is exactly to your standards of quality.
- Packaging selection. Select a style of packaging for your products. Your manufacturer will likely have a variety to choose from to suit your needs.
- Labeling design. Collaborate with the manufacturer to determine the look of your private label cosmetics. Share design ideas on how to best evoke your brand promises, and incorporate them into the graphics, design layout, and even the labels themselves to make products that will grab the attention of your customers.
Is private labeling right for my brand/company?
Will private label skincare work for you? That depends. Ask yourself these questions before seeking a manufacturer:
- Do I offer products that my customers can trust?
- Do I want to build customer loyalty?
- Do I want to improve my business’s bottom line?
If you answered “yes” to any of the previous questions, then you may want to consider going the private label skincare route. Choosing to sell your own customized skincare products can be a great way to build a strong reputation, both online and in-person. Private label products also makes sense from a pragmatic, business-oriented perspective. It is a cost-effective option to selling solely expensive name-brand products that can potentially increase your sales and exposure of your brand or company.
Why choose Pravada?
There are numerous private label skincare manufacturers across the world, but only Pravada simplifies the process and offers a world-class customer experience. Here are some of the ways that Pravada stands out from the rest:
- Naturally derived, organic-based formulations. We at Pravada do not compromise the quality of our products. We offer over 80 organic private label skincare products that use naturally derived ingredients, incorporate essential oils and fragrances, and are never tested on animals. We seek to offer you a great value with low minimums for your products.
- A seamless 5-step process. Other private label skin care manufacturers may bog the process down with superfluous steps, or spend more time trying to upsell you on additional services than try to understand your goals. Pravada simplifies the process by starting you out with a free consultation, followed by product, scent, and packaging selection, and finally labeling. We are committed to bringing you a simple, seamless experience to get you the products you need.
- Quick, interactive customer service. Our team of customer service experts are with you every step of the way to ensure all of your questions are answered.
Private label skincare is a growing trend. More and more consumers are trusting small business retailers and their branded products over traditional name brands. If you were ever looking to increase the reputation and bottom line of your business, now is the time to stay true to your vision and choose private label.
Wishing everyone a wonderful Thanksgiving holiday!
Our Naples office will be closed on November 22nd and 23rd, and reopening on Monday, November 26th.
For any inquiries, assistance will be provided by our Canada office associates. Call toll-free at 1-877-471-3302 or directly at 905-412-3302.
With warm appreciation, we thank you for your business. Wishing you safe travels and an exceptional holiday season of food, fun, family and friends!